Day 35: Packaging

Apple are well known for their attention to detail at every stage of interaction with their products. Their view is that packaging is an opportunity to add value, rather than something cheap that’s destined for the bin.⁣

⁣Our goal is that your order, once it’s landed on the counter, looks even better than it sounded – that’s always good. This sets a precedent for the all-important taste test, but that’s where you step it up AGAIN and shoot for gold.

⁣Further, it’s an advert and a chance to build your brand – in every photo of the product you’ll see the tub. Although you could confuse our toppings with other brands online, there’ll be no mistaking our yellow circle out of black.🌖👀

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